BRITBOX: Network President Soumya Sriraman on the U.S. streaming service and more – Exclusive Interview

BRITBOX Network President Soumya Sriraman | courtesy of Britbox

Launched in 2017, Britbox is a streaming service dedicated to bringing the best of BBC and ITV fare to the United States. Soumya Sriraman (first name rhymes with “home ya” and surname is pronounced Sree-rah-man), President of Britbox North America, sits down for an extensive discussion of the company that brings an enormous amount of British television to U.S. viewers. ASSIGNMENT X: What made U.K. TV networks BBC and ITV decide to join hands and create Britbox? SOUMYA SRIRAMAN: It kind of had to be done. The thing that both BBC and ITV have done for a long time is […]Read On »

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